I'd like one Rich, Liberal, Nerdy, Opinionated Date to go please.........

We are all really very demanding customers - and I don't just mean in our choice of furnishings, cars, food or spirits (and detergents)...... This article in the NYTimes today shows us that we are just as particular about choosing our mates. Dating sites have become more specialized, to help locate the perfect match by more than race, sexual orientation or religion. The 20 most popular dating sites have included JDate (for Jewish singles), Christian Mingle and Christian Cafe, Manhunt (for gay men), Love From India, Black Christian People Meet, Amigos (for Latino singles), Asian People Meet, and Shaadi (for Indian singles).

But now there are specific shared interest or background-sites - HorseandCountrySingles.com, Nerdsatheart.com, DateMyPet.com, STDmatch.net (for singles with sexually transmitted diseases), MatureSinglesOnly.com (for people over 50) and Veggielove.com. There is even the TheAtlasSphere.com, an online dating site for Ayn Rand fans.

“Singles are increasingly eager to narrow the audience and really target their needs,” said Mark Brooks, a dating consultant who keeps his own blog, OnlinePersonalsWatch.com. “It’s the same reason why Procter & Gamble makes so many detergents. We are all drawn to things that cater to our very specific desires.”